Nickelodeon // Website
CREATE AN ONLINE SPACE FOR KIDS
Kids are so bombarded with entertainment options that it's a real challenge to get their attention and hold onto it. With this in mind, Deepend created a site for Nickelodeon that is as dynamic and varied as kids' lives, and as safe as their parents demand.
We got their attention alright – the site received 211,000 unique kid visitors in the last 30 days alone.
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A COMMUNITY OF KIDS
ClickHeadSpace allows kids to share their favourite shows, characters, games and videos with their friends by posting on their wall, and comment on friends' favourites via the Mates Feed. They can also instant message and post on discussion boards, using their custom-designed ClickHead avatar.
SAFETY FIRST
Deepend was concerned with the safety of Nick kids above all else. Our custom-built kid-safe chat system ensures that all members of the Banterboard can socialise without privacy or security dangers.
THE PLACE TO BE
With over 250 games, and constantly updated video content, seasonal theme design changes up to once a month, a massive range of competitions and various safe social spaces to connect with other kids, the Nick site has succeeded in not only attracting but retaining visitors. Average time spent on site is a whopping 10.5 minutes.